We exist to bring happiness to cats and their humans
Cats are more than just pets and they deserve more than just cat food. Cats need meals that are prepared with love, care and meat only. We're not just here to sell another brand of cat food.
Cats are more than just pets and they deserve more than just cat food. Cats need meals that are prepared with love, care and meat only. We're not just here to sell another brand of cat food.
Our story
Ben started Blink to challenge the status quo of cat food
After trying to decipher what on earth we were feeding our cats, and a lot of head scratching - something just wasn't adding up.
Nothing really stood out as ‘meat’ on the back of these cat food packets
Instead of meat, Ben found sugars, salts, bulky grains, derivatives and artificial chemicals. And meat, is the only food that cats need.
So, in 2018, Ben harnessed that founder energy and created Blink.
Blink creates meals for cats like nature intended. As pure carnivores, cats don’t need grains or flavourings, just meat.
Always 100% meat and 100% natural, Blink is now feeding over tens of thousands of happy cats across the UK.
Our recipes
100% natural ingredients
Zero grains,
zero nasties.
Human grade meat and fish.
100%
British meat.
Cats Living Their Best Life
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From trusted owners
Loved by cats
“My cat loved the food, his bowl was clean within minutes.”
“Our kitten Mia is a very picky eater, but she loves Blink.”
“Our cat loves every flavour in the box."